Went fishing early today, but caught naught...Also went to the local police station (in Margate) to start the process of getting a police clearance, as this will be needed in the not to distant future when I apply for a visa or three to travel in Africa some time next year, So I have not been online till about two chimes after three bells.
Started writing an intro for the OM4CP project, and the first draft is below for you guys to read and pass comments. Your comments are always appreciated, as these will help me understand the pain points that small business may suffer when using the OM4CP FUFISM based marketing tactic.
Pics for today are sunrise at Shelly beach and some flowers that I saw earlier this year. A stralitzia and an aloe
Enjoy the read, and please remember that I would appreciate a comment or twenty.
Introduction
Online marketing is fast becoming an essential part of all business, as more and more folks start understanding and making use of the the INTERNET and associated online information flow patterns. If your business does not have an online presence then you will not be able to capture your fair share of the online queries that are taking place for your products, services or business offerings.
In the past it was only the rich folks, and big business who had access to computers along with the capability to use the internet for business. Today all new cell phones have access to the internet and the capability to use browsers. This means the every Tom, Dick, Harry, and their female counterparts, now have access to the internet and most folks make use of at least one social media platform such as facebook, Twitter, Instagram and Google plus on a regular (daily) basis
A very large number of folks actually use search engines from their cell phones and recently it was announced by Google, that the number of searches from mobile devices outpaced the number of searches from traditional PC’s and land or fixed line based IT equipment.
The computing power of the new smart phones is quite scary, when you compare their capability to the early PC’s that came out in the early to middle 1980’s. Back then a stiffy drive or floppy disk only had 1.44 Kilobytes of storage space, and today's smartphones have at least 64 megabytes of onboard storage and the capability of extending that into the Gigabyte range when one adds memory cards.
Most of the larger search engines such as BING, DUCK DUCK GO, YANDEX and Google recently had an issue where they warned all online marketing businesses that search was changing, and those who did not update their online resources to be mobile friendly, would have some sort of punitive measures attached to their online resources within the mobile search environment. This had many online marketers in a flat spin , and a rather large portion of them hit panic stations due to the onslaught of this issue within the social media environment.
The changes came and went past without too much fuss and life is still carrying on for all online marketing efforts. These changes did not impact on businesses in a big way, and most businesses did not even see a change at all.
The issue for all small and micro businesses now becomes HOW CAN ONE USE THIS FOR YOUR BUSINESS ?
The team at info4u have been pondering this for a while now, and we believe that we have come up with a FUFISM based Online Marketing Solution that is affordable, effective and efficient. We are calling this solution OM4CP or Online Marketing for (4) Cell Phones. The OM4CP online marketing tactic uses cloud based technology as offered by Google and runs on the Google Apps for business principles, but utilizes all of Google’s FREE SERVICES
comments will be appreciated...
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